Turning Consumer Feedback Into Insights That Drive Growth.

We believe great products don’t happen by accident—they’re shaped by insights. Whether your product is already on the shelf or you’re exploring new ideas, understanding what consumers actually want is the key to standing out.

That’s why we designed our process to help you:

  • Ask the right questions.

  • Engage real consumers.

  • Turn insights into action.

Here’s How it works

  • We kick things off with a quick call to learn about your product, audience, and challenges. This helps us design the right approach—whether you need feedback on DTC strategies, packaging, or overall product experience.

  • Through our 1-on-1 interviews hosted in the Gather App, we create experiences where consumers feel comfortable sharing what they really think—so you get insights that go beyond the surface.

    For interviews, we send curated gift boxes filled with product samples and branded elements designed to set the mood and enhance the tasting experience. These boxes help participants feel valued and ensure they’re ready to give meaningful feedback during the session.

    What we test:

    • Packaging and branding clarity.

    • Taste, flavor profiles, and effects.

    • Messaging and purchase intent.

  • Your product gets into the hands of real people, and we gather the kind of insights that help you refine and improve. From first impressions to aftertaste, we collect qualitative and quantitative data to help you make smarter decisions.

  • You’ll get a full report that breaks down the results and provides actionable recommendations. Whether it’s packaging tweaks, messaging shifts, or flavor adjustments, you’ll know exactly what steps to take next.

  • By the end of this process, you’ll have a clear blueprint—real data, actionable feedback, and recommendations—so you can confidently refine your product, update messaging, or plan your next big move.

    Whether it’s a quick adjustment or a full strategy shift, you’ll know exactly where to start.